Vula is the brainchild of Dr William Mapham, who conceived the idea for the app while working at the Vula Emehlo Eye Clinic in rural Swaziland. He experienced first-hand the difficulties faced by rural health workers when they need specialist advice.

Vula now provides thousands of healthcare workers, particularly those in remote rural areas, with a tool that helps to get patients quick and efficient specialist care for more than 50 different specialisations.